Private beta · for Amazon sellers

Stop clicking through
Seller Central.

You didn't start a business to pull reports, babysit PPC, or copy-paste bullet fixes. Install Seller Foundation in Claude and just ask — Claude shows you the proposed change and waits for your OK before anything goes live.

Closed beta · invite-only · works in Claude Cowork + Claude Code

Claude · Tuesday 09:14
You
What did my PPC spend look like last week, and which campaigns are losing money?
Claude
You spent £1,247 on Sponsored Products last week (up 18% WoW). Three campaigns are underwater:
UK-SP-Bamboo-Exact · £127 spend · 0 orders
UK-SP-Cork-Broad · £84 spend · ACoS 312%
UK-SP-Teak-Auto · £62 spend · ACoS 198%
Want me to pause them? I'll show you the change before it goes live.

Six jobs you'd normally do
in six browser tabs.

Real prompts that work today. Claude handles the Amazon side, shows you the answer, and — if it's a write — proposes the change and waits for your OK.

Monday morning

"Give me last week's P&L by SKU."

True-net revenue after Amazon fees, FBA, storage, and ad spend. The number Seller Central doesn't show you on one page.

Tuesday

"Which of my listings are suppressed?"

Get the list, the reason each is suppressed, and a draft fix for each. You review and OK the patch; Claude then sends it to Amazon.

Wednesday

"Pause any campaign that burned £5+ this week with zero orders."

Claude drafts the change across Sponsored Products, Brands and Display, shows you every campaign, and waits for your OK.

Thursday

"Flag anything under 14 days of stock."

Given current sales velocity, Claude lists the SKUs that'll run dry and how soon. Reorder quantities on request.

Friday

"Drop prices 8% on anything aging past 120 days in FBA."

Claude finds the SKUs, calculates the new prices, shows a diff, and reprices once you say go.

Anytime

"Who has the Buy Box on my top 20 right now?"

Current Buy Box owner, price, and who's undercutting you — a live snapshot across your top SKUs.

Nothing goes live without your OK.

Claude can write to your catalogue, your bids, and your inventory plan. That's the point. But you see the exact change — down to the SKU and the number — before anything is sent to Amazon.

  • Every skill is designed to confirm before it writes. Claude is instructed to show you the exact change and wait for your OK
  • Disconnect Amazon from your Account page and the OAuth grant is severed at Amazon's side immediately
  • Your Amazon refresh token sits in our backend, encrypted at rest with AES-256-GCM, used only to call Amazon on your behalf
Claude · ppc-autopilot · preview
You
Pause any SP campaign that spent > £5 this week with zero conversions.
Claude
Found 3 campaigns matching that rule. Here's the proposed change — nothing's live until you confirm.
// ppc-autopilot.pauseCampaigns
"UK-SP-Bamboo-Exact"  enabledpaused
"UK-SP-Cork-Broad"    enabledpaused
"UK-SP-Teak-Auto"    enabledpaused
// est. spend saved / week  ≈ £42.60

Gets the boring bits out of your week.

Hand the reports, the sweeps, and the bullet fixes to Claude. Stay in your inbox, stay with customers, stay with product.

Hours back

Cut 3–6 hours of admin a week.

Reports that took a morning now take a sentence. Listing audits that took a weekend take one ask of Claude.

Money saved

Stop bleeding on dead PPC.

Daily sweeps of losing campaigns and underperforming keywords. Most sellers find 10–20% of ad spend that shouldn't be running.

Stock-outs avoided

Never go out on a winner.

Stock-out risk calculated off your live sales velocity, so you get a nudge before Amazon's generic forecast would flag it.

Four steps. Under four minutes.

Enter your email.

Closed beta — apply with your email and we'll be in touch, usually within one working day.

Install Seller Foundation in Claude.

One-time setup. Open Claude, add Seller Foundation from our install page, click install. Works in Claude Cowork and Claude Code with the same steps.

Paste your code, connect Amazon.

Standard Login with Amazon in a browser window. Authorise Seller Central and Amazon Advertising once. About two minutes.

Ask Claude something.

"Which listings are suppressed?" "What's my true net margin on ASIN B0X…?" Reads come back instantly; writes are proposed first and wait for your OK.

Apply for the beta Read the install guide

We can't misuse data
we don't hold.

Most Amazon SaaS companies ingest your data into their backend, run it through their pipelines, and use it to build features for the next seller. We don't. Seller Foundation is stateless: Claude calls Amazon directly through our connector, with your credentials, and the answer comes back to you.

We don't own your data

Stateless by design.

Your sales, your ad spend, your inventory — none of it sits in a database of ours. Every question hits Amazon fresh and the answer lands in your Claude session.

We don't train on it

Your numbers aren't anyone's training set.

Your data is not used to train models — ours or anyone else's. Claude processes your questions; nothing is retained for training.

We don't touch buyer PII

Scoped to the business, not the buyer.

The skills are scoped to your business data — listings, inventory, pricing, ads. We don't pull buyer names, addresses, or contact details. Full detail on the security page.

Questions sellers ask.

If yours isn't here, email us. We answer within one working day.

Sign up, get a license code, and install Seller Foundation in Claude from our install page. One plugin, one flow — takes under four minutes.
No. Your Amazon data is never used to train models — ours or anyone else's. Claude processes your questions in-session; nothing is retained for training, product analytics, or sold to third parties. Full terms on the privacy page.
Two layers, deliberately separated. Credentials: when you connect Amazon, we receive a refresh token and store it in our backend, encrypted at rest with AES-256-GCM. We use it to mint short-lived access tokens when Claude needs to call Amazon. Business data: the responses Amazon returns — sales, ad spend, inventory, listings — are not warehoused by us. They flow back to your Claude session for that one question and aren't kept. Full architecture on the security page.
No. One install step in Claude, a Login-with-Amazon flow you've done a dozen times, then plain English. Ask Claude what you'd ask a knowledgeable operations manager.
Free during closed beta — no card on file. Indicative pricing at GA: $20/month or $200/year per Seller Central account. We'll write to beta participants ahead of any change. Full detail on the pricing page.
Each skill is designed to ask for your confirmation before any write. Claude shows you the proposed change — the SKU, the value, the scope — and waits for an explicit OK. If you want to take a closer look afterwards, every change is recorded in Amazon's own activity log inside Seller Central.
Claude Cowork and Claude Code. Same license works in both.
All marketplaces under a single Seller Central account are covered by one license — NA, EU, FE. If you run two separate Seller Central accounts, that's two licenses.
Not during closed beta. We'll write to beta participants well ahead of GA with the exact transition — no surprise charges, no card required to start.
During closed beta, there's nothing to cancel — no charges. You can disconnect Amazon and revoke the license at any time from your Account page; the OAuth grant breaks at Amazon's side immediately.
Yes, from your Account page. Revoking breaks the OAuth grant, stops every write immediately, and clears the credential from our session store.
No — and you don't need to. The license is paired to your Amazon OAuth grant, so a leaked key can't touch anyone else's store. Proper team seats for VAs and agencies land during beta.
No. Seller Foundation is independent. Amazon approves our use of SP-API and the Ads API under standard Developer terms — that is not an endorsement.

Give your Tuesday morning back.

Closed beta · invite-only. We're rolling access out in waves while we finish Amazon's review.

Apply for the beta Book a 15-min intro

No card · email only · reply usually within a working day